Tobias Pastaschek

Curriculum vitae

Résumé

Business, tech and design – here's what I've done so far, from working student roles at Lufthansa Group and Scalable Capital and two companies of my own to consulting for IT and AI at ReqPOOL.

Experience

  1. Apr 2026Present

    Consultant

    ReqPOOLFrankfurt am Main, DE

    Consultant at the management consultancy for IT and AI. In client projects I work in requirements engineering – most recently for the EU-wide tender of a SCADA system at a German transmission system operator, from analysing existing documentation to product-neutral, testable requirements following the IREB methodology. Internally, I drive the development of AI-supported tools for requirements engineering.

  2. Apr 2025Apr 2026

    Junior Consultant

    consult.IN e.V.Ingolstadt, DE

    Led a process digitisation project for a municipal company in the Ingolstadt district, developed and implemented an AI/ML use case to optimise workflows, and maintained consult.IN's website in close coordination with internal stakeholders.

  3. Apr 2024Feb 2026

    Working Student, Tech Strategy & Transformation

    Lufthansa Group Digital HangarFrankfurt, DE

    Supported the Digital Hangar with project management, enhanced the OKR framework and its Jira integration for the Tech domain, and rolled out a Microsoft Power Automate setup to streamline processes and boost productivity.

  4. Sep 2023Feb 2024

    Intern, Global Mobility & Employer Branding

    Lufthansa GroupNew York, US

    Led the digitalisation of the Global Mobility process for the Americas region by implementing a digital tool for efficiency gains, and prepared the launch of a global resource hub for expats in alignment with the other regions.

  5. Mar 2021Apr 2026

    CMO & Co-Founder

    YellowyreIngolstadt, DE

    Co-founded and ran Yellowyre as CMO. We helped small and medium-sized companies in Germany grow with digital tools and a structured sales funnel, built for sustainable growth and reliable client acquisition.

  6. Jun 2023Aug 2023

    Working Student, CRM

    Scalable CapitalMunich, DE

    Maintained and enhanced the automation flows for transactional and commercial communication with new and existing customers, making sure every message reached the right audience.

  7. Feb 2023May 2023

    Working Student, Marketing & Content

    Retury GmbHRegensburg, DE

    As the first employee, I owned B2C marketing end to end: built the Instagram presence from scratch, ran several Google Ads campaigns and launched the customer newsletter.

  8. Nov 2019Oct 2022

    CMO & Co-Founder

    Dynative StreetwearIngolstadt, DE

    Co-founded a clothing brand with a friend in late 2019. What started as a side project turned into a real company with several collection launches.

Education

  1. Oct 2020Feb 2026

    Digital Business

    Technische Hochschule IngolstadtIngolstadt, DE

    Business administration with a digital focus. Graduated in February 2026.

  2. Sep 2018Jun 2020

    Fachhochschulreife, International Economics

    FOS IngolstadtIngolstadt, DE

    Subject-related university entrance qualification, graduated in 2020.

Skills

Design

UI/UX DesignFigmaAdobe XDAdobe PhotoshopAdobe IllustratorAdobe InDesignAdobe Premiere ProAdobe After Effects

Web

WebflowWordPressHTML & CSS

Marketing & Analytics

SEOGoogle AnalyticsGoogle Search ConsoleGoogle AdsMeta AdsHubSpot CRMMailchimp

Business & Tech

Requirements EngineeringAI Coding AgentsMicrosoft AzureGitHub & CI/CDJiraPower AutomateMicrosoft 365Microsoft AD Domain

Soft skills

Ambitious · Self-sufficient · Team player · Adaptive

Certificates

  • McKinsey.org Forward Program

    McKinsey.org · Jun 2026

    View credential
  • Certified Professional for Requirements Engineering – Foundation Level (CPRE FL)

    IREB, certified by Certible · May 2026

    View credential
  • Junior Consultant

    consult.IN e.V. · Dec 2025

    View credential
  • Inbound Marketing

    HubSpot Academy · Mar 2022 – Apr 2024

    View credential
  • SEO Marketing

    HubSpot Academy · Jun 2022 – Jul 2023

    View credential